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babe ruth

BERNAYS GOES TO BAT FOR THE BABE

By Culture 5 Comments
Influence. It’s a commodity sold by politicians. Bought by lobbyists. Peddled by advertisers. Succumbed to by consumers. And, perhaps most fruitful, when achieved by national heroes and, less obviously but certainly intentionally, professional public relations counsellors. Edward L. Bernays, the…
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